Normandy International—and its media arm NextThing.tv—offers clients around the world a unique consultancy that does more than offer advice or analysis by the hour. We connect the dots from our clients’ idea to the full execution of actually getting it launched, funded, designed and executed.
Normandy has broken new ground consistently in dozens of markets around the world. We can act on our own as a self-contained unit to develop a concept and deliver it; or serve as an add-on resource for existing operations. We morph into an extension of your team and get quickly up to speed on both your goals and the existing environment within which you must achieve them.
If we can’t do it, we’ll tell you.
But when we say "we can do it", it will happen... even if it has never happened before.
Los Angeles 12 February 2010
Pioneering model for “On Demand Giving” allows customers of Comcast, Time-Warner Cable, Cox Communications, Brighthouse Networks and DISH Network to use Video-On-Demand to support Haitian relief efforts
Media entrepreneur and Normandy International President Alexis Denny has continually pioneered new forms of pay TV and interactive media, starting with her work as a teenage whiz kid on the closed-circuit telecasts of the classic Leonard-Duran bout in 1980… and continuing over nearly three decades to a revolutionary live streaming sponsorship model in 2007.
Most recently working with Wyclef Jean and Quincy Jones on the Bermuda Music Festival , Ms. Denny was inspired by their commitment to relief efforts after the devastating earthquake in Haiti this January. Within a few days, she had examined applications where the company’s expertise could be put to use to aid the global outreach. The crisis coincided with her growing belief that there were powerful applications for video-on-demand technology not being fully exploited. Collaborating with Quincy Jones, Ms Denny took the “On-Demand Giving” idea to leaders in the cable and satellite industry.
Brian Roberts, CEO of Comcast, enlisted VOD distributor iN DEMAND to coordinate the effort and bring in the company’s other owners; Time Warner Cable, Bright House Networks and Cox Communications. Together their 33 million subscribers joined with DISH network’s 9 million satellite customers to create a universe of more than 40 million homes who can purchase the We Are the World 25 video, with 100% of the purchase price going to support the We Are the World Foundation.
Do More Than Watch. To see how you can help, go to www.world25.org, or purchase the video from your On Demand menu before March 14, 2010.